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Earnings·October 15, 2026 at 8:05 AM EDT·1 source

Kimberly-Clark Forecasts Quarterly Sales Decline Following Social-Media Firestorm in China

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News

What happened

  • Kimberly-Clark forecast a decline in third-quarter sales.
  • The company backed its outlook for the year.
  • The forecast follows a social-media firestorm in China over Kimberly-Clark’s diapers this summer.

Why it matters

The forecast is relevant to markets and corporate-finance professionals because reputational issues in a major market may affect near-term sales while management maintains its full-year outlook.

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Timeline

  1. EarlierOct 13
    Kimberly-Clark, Kenvue Win Conditional EU Approval for $40 Billion Tie-Up
  2. EarlierOct 15
    Kimberly Clark Corp.: Results of operations
  3. First reported by The Wall Street JournalOct 15
    Kimberly-Clark Forecasts Quarterly Sales Decline Following Social-Media Firestorm in China

Sources (1)

  1. The Wall Street JournalOct 15
    Kimberly-Clark Forecasts Quarterly Sales Decline Following Social-Media Firestorm in China

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